Prosthetic and Orthotic Industry Fanpage Increases Interactions by 250% in Just 6 Months!

Result

250%

Achieving a 250% increase in the number of interactions on the Fanpage compared to the set goal after 6 months

963654

In 2 months, the reach on the Fanpage reached 963,654 views

272%

Increasing detailed product consultation messages by 272%

3500

Nearly 3,500 people have discovered and followed Otto Bock Vietnam's Fanpage

fanpage-nganh-tay-chan-gia-otto-bock-vietnam

CONTEXT

Ottobock is a provider of prosthetic and orthotic solutions with a history of over 100 years. Ottobock is a reliable destination for customers looking for safety, high functionality, aesthetics, and reasonable costs.Ottobock Vietnam is a 100% owned company of Otto Bock HealthCare GmbH (Germany) – the world’s leading supplier of high-quality and high-tech orthotic products and services suitable for daily use.

TARGET

Educate customers about prosthetic and orthotic products.
Increase brand recognition for products compared to competitors in the same industry.
Increase the number of potential customers who inbox and interact with the fanpage.

SOLUTION

Market research, competitive analysis, and analysis of potential customer groups.
Providing an execution solution:
Increase potential customer files and brand recognition through Facebook Ads.
Advertise based on the effectiveness of existing posts on the fanpage.
Optimize existing posts on the fanpage.

RESULT

After 6 months (February – August 2020), the number of interactions on the Ottobock Vietnam prosthetics fanpage was 43,000 – an increase of 250% compared to the target set.
In just 2 months (June – August 2020), the reach on the fanpage reached 963,654.
272% increase in detailed product consultation messages.
Nearly 3,500 people have known, interested, and followed the Ottobock Vietnam fanpage.

With these insights, GOHA hopes that readers have gained useful information for understanding GOHA’s effective marketing projects.

---

Bạn đang tìm kiếm lời giải cho bài toán marketing doanh nghiệp?

Liên hệ ngay với GOHA - đơn vị cung cấp giải pháp Digital Marketing toàn diện, giúp mang lại hiệu quả lâu dài và tăng trưởng bền vững cho doanh nghiệp SMEs.

Đặt lịch cà phê với chúng tôi để được tư vấn: 0919 1000 75
Email: hello@goha.vn

Solution > Facebook

VUS.edu.vn – Increase the Number of Parents Registering with a Larger Budget

26/05/2023 • 111

VUS is a leading English language training institution with millions of students who have studied there, and it is also a pioneer in bringing international English language certifications to Vietnam....

Solution > Facebook

Earthmama.vn – Building the Largest Organic Brand System in Vietnam

26/05/2023 • 95

Earthmama is a leading importer and distributor of organic products for mothers and babies in Vietnam. Proudly the first shopping address to bring natural product lines, ensuring safety for the...

Solution > Overall marketing

Toàn Cầu Visa – Overall Marketing Increases Calls and ROI

26/05/2023 • 52

Global Visa – a leading company in US visa settlement and fiancé/fiancée sponsorship services. TCVS had previously used marketing services from different companies, but had not seen specific results. They...

Prosthetic and Orthotic Industry Fanpage Increases Interactions by 250% in Just 6 Months!